In 1900 in his book " The 300-Meter Tower ", Gustave Eiffel wrote, "We will most likely never realize the full importance of painting the Tower, that it is the essential element in the conservation of metal works and the more meticulous the paint job, the longer the Tower shall endure."

The Tower has been re-painted 18 times since its initial construction, an average of once every seven years. It has changed colour several times, passing from red-brown to yellow-ochre, then to chestnut brown and finally to the bronze of today, slightly shaded off towards the top to ensure that the colour is perceived to be the same all the way up as it stands against the Paris sky. Sixty tons of paint are necessary to cover the Tower's surface, as well as 50 kilometers of security cords, 5 acres of protection netting, 1500 brushes, 5000 sanding disks, 1500 sets of work clothes…and more than a year for a team of 25 painters to paint the Tower from top to bottom.

The 19th repainting of the Eiffel Tower got underway in March 2009.